• 87.7K

  Category Search Hub Pages Vues

• +30%

  Incremental conversions

• +7.2%

  Intent (BLS, 6+ impressions)

Turning France’s 2026 BAC results moment into full-funnel growth with Category Search Hub and Unified Lift.

• +6pts

  ROAS uplift, while maintaining the same level of TikTok media investment

• +50%

  increase in Value-Based Optimization campaigns

• +6%

  D7 ROAS increased from 20% to 26%

Increasing D7 ROAS with a combined Value-Based Optimization strategy

• +140%

  CTR vs. Benchmark

• +20%

  Engagement rate vs. Benchmark

• +31%

  Ad recall vs. Benchmark

Volkswagen drove visibility for the GTI's 50th anniversary through an impactful media orchestration and strategic creator partnerships.